New distributor in South Africa and MICA trade show
We are eager to head out into the world to support our companies and learn more about what the realities of the industry are like in another country. This time a strong team from the headquarters in Wroclaw went all the way to Cape Town. What did we do there? Check it out!
The MICA Market Trade Show, an important industry trade fair, took place on the 10th, where we had the opportunity to introduce our new distributor to the South African market and showcase a new quality display.
MICA - a network of 140 independent stores
Thanks to the perfectly organized MICA network trade show, we were able to effectively communicate the partnership with our new distributor of retail offerings - Safetop.
Attendees were also able to see for themselves what our POS display system looks like and how Rawlplug products can be presented.
Table of contents
Jakub Łuczkiewicz
Junior Business Development Manager
News in the offer, news in the exhibition
Rawlplug is growing rapidly, so it is important for us to successively communicate changes and new products. One of the best forms of reaching out to existing and potential new customers and partners is precisely participation in large industry trade shows. There we can show ourselves off.
In this case, in Cape Town, we had the opportunity to communicate Rawlplug novelties from such product categories as:
- lightweight fixings,
- chemical anchors,
- mechanical anchors,
- PROCUT wood screws,
- power tool accessories.
We also showed live what a display can look like, thanks to Rawlplug's POS solutions. It was a great chance to show how our product line can look in stores.
See how it looked like
Did you know…?
At the fair, we exhibited a real star (sic!) of our innovative POS applications - namely the Shop-in-Shop Star POS set.
Learn more about the Shop-in-Shop system and order here.